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VR Application in Agriculture

by Racketailin Projects, VR

It is not an easy task to train farmers, especially when they are unskilled workers, and modern equipment is not cheap. To avoid malfunction or injury of the workers, farmers nowadays use virtual training (VR) as their source.

VR training will help the workers get complex training and even cost less. VR also helps the workers to work out certain scenarios in a gaming mode and train their skills for automation. After VR training, workers can easily start working with real technology.

Virtual agricultural technology plays an important role in the agricultural realm and modernization. Computer science and IT both go side by side, playing an important role in the development of agriculture. The combination of agriculture science with IT and VR has led agriculture to explore new ways of applying agriculture and studying.

The concept of virtual agriculture has provided a new range of agriculture development. The architecture of virtual crops is analyzed and studied, by building a model of virtual crops using three- dimensional techniques. The techniques of three- dimensional help to improve agricultural modernization and the applications of VR.

  • VR in the Agriculture sector

Virtual Reality recreates a real working environment, which refers to the implementation of specific substances by the computer, in the virtual emissions and soil absorption. It also gives an idea of the migration process, plant, and animal growth process, and so on. The employees are provided with different scenarios and receive a certain sum of points on the completion of the scenario.

After the scenario is completed, the points are summed up and the employees are provided with a qualification certificate. If you think your first try was not good, then you can always “replay” and give it a new try.

  • Virtual Planting:

Designing a virtual plant on the computer screen, helps to know about the life cycle of plants and crops, it also saves time, money, and manpower. The implementation of the crop of the dynamic growth process is known in your computer. It helps to obtain various dynamic data that includes modern equipment. The visualization of the crops provides different methods and means to structure and research on crop ecology and physiology. The research for the plants part and root portion is also studied with the help of virtual planting.  

  • Virtual Application in teaching and agriculture popularization:

The multimedia and interactive virtual application technology combines creativity and effectiveness to help educate the farmers about the growing condition of the crop from every angle. By just moving a mouse and key farmers can experience to hear, see, and control the crop growth and condition, which is better than the traditional way.

Farmers also include the experience of changing environment and crop cultivation process of the virtual crops and planting. The technology promotion helps the farmers understand and grasp advanced agriculture land management techniques so that the process of teaching becomes easier and intuitive, with vivid images, those help in effective teaching and increases the learning interest.

Overall virtual agriculture helps to improve the efficiency of using an efficient amount of agriculture resources, which stimulates agricultural product market transaction and agricultural production management, which can realize the technical and agriculture training, education, research, etc.

Virtual agriculture opens huge possibilities for business by automating the agriculture process and showing the farmers virtually an interactive way of how farming can be operated and conducted.  

In terms of thinking of Researchers, Farmers, and Students, Racketail developed various VR Content ranging from Vertical Farming to the Study of Pesticides in Crops. For some of the below topics, Racketail used tools like Unity and Unreal to develop a real-life experience for the viewer to understand the topic in depth. 

  • VR Animated Study of Nematode Worms
  • VR Animated Study of Beehive and Varroa Mites
  • VR Animated Study of New Seed application in Soil
  • Working in Apple Orchard– 360 VR Tour
  • Mink farming and process (360 VR Tour)

Maharana Pratap University of Agriculture and Technology (MPUAT), Udaipur has used the above contents which were inaugurated as a new Digital Technology Cell in the agriculture field, is focused on, Machine Learning (ML), Artificial Intelligence (AI), Augmented Reality (AR), Virtual Reality (VR), Internet of Things (IoT). Racketail is now a technology partner of this University to work along with them in developing a tech stack for Smart Farming and AgriTech.  

Racketail Solutions is one of the preferred partners to Enterprises, SMBs, and startups. We work in IoT, AR, VR, Mobile, and Custom Enterprise development. You can contact us at contact@racketail.com

IoT Application in Agriculture

by Racketailin Custom, Projects, VR

We all know the base for agriculture is soil. The soil provides different types of nutrients that help the crop to grow.

Different physical and chemical properties affect the soil, like temperature, pH, and moisture, which affects the yield of a crop heavily. The most difficult task for the farmers is to collect real-time data of these chemical and physical properties. Soil Health Card in India is initiated by the Govt of India which informs the farmer about its soil property on 12 parameters.

But this process even though with the fast-track method takes a minimum of 30 days period from collecting soil to a lab to report. If the soil sample is taken from a remote area, that cycle increase to 45-60 days.

Do you think a person should still rely on old methods for farming?

No, even farming has adopted numerous amounts of technologies in the last decade, becoming more technology-driven and industrialized. Using various smart gadgets for agriculture, farmers have made their work easier, efficient by growing better crops and control the raising of livestock.

The growing technology has helped the agriculture industry adopt AR, VR, and the Internet of Things (IoT). They have penetrated our life, from home automation, smart cities, health and fitness, industrial IoT, and automotive and logistics. 

Did you know in 2021, the market for IoT in agriculture has increased and reached almost $5.6 billion?

So, if you are planning to build an IoT solution for agriculture and considering investing in smart farming, then you have come to the right place to dive in and know more about IoT applications in Agriculture.

  • What is Smart Agriculture (AgriTech)?

Technology in agriculture is generally referred to as AgriTech, whereas on the other hand Smart Agriculture is used to denote IoT solutions in agriculture.

So, what is smart agriculture using IoT?

During Agriculture, IoT sensors help in collecting machine metrics and environmental information, where farmers are helped to make an informative decision, to improve every aspect of their work- from crop farming to livestock.

For example, Smart farming using their gadgets to monitor the state of the crops, farmers can exactly decide the amount of fertilizer and pesticide needed to improve the efficiency of their crops.

  • Market size of Smart Farming:

Although Smart farming is not so famous to the consumers yet, COVID-19 has constantly helped smart agriculture grow. As there’s a shortage of qualified workers and a disrupted supply chain, BI Intelligence predicted installation of IoT will increase in 2021, to 75 million.

The global market size of smart farming is expected to reach $15.3 billion, which is slightly over $5 billion in 2016 and triple by 2025.      

As smart agriculture market is developing, business for building IoT products has an ample opportunity to join in. The coming year can help these businesses be an early adopter and help pave the way to success.

  • Benefits of Smart farming in farming:

5 ways IoT improves agriculture production:

  • Better volume and product quality: The production process is controlled in a better way and maintains crops high quality and the growth capacity increases.
  • Thousands of data collected by IoT sensors: Farmers have a tough time collecting data, but with the help of IoT sensors, data of soil quality, weather condition, cattle’s health, and crop growth are collected easily. These data are helped to track the state of the business and increase the equipped efficiency, staff performance, and many more.
  • Increased efficiency of the business through automation: Smart devices help to automate multiple processes of the production cycle, e.g., pest control, fertilization, and irrigation.
  • Control over internal process results in lower production risk: The output of production helps to plan for better product distribution. The exact number of crops harvesting helps in selling the product easily, and the product will not lie unsold.
  • Helps in waste reduction and cost management: Control over the product helps in the reduction of waste and cost. When you can check glitches in the livestock and crop growth, mitigation becomes easy, which reduces the risk of losing crops and livestock.

These factors will help to increase revenue.

Racketail deployed IoT based Soil Monitoring system in Maharana Pratap University of Agriculture and Technology (MPUAT), Udaipur, a real-time Solar-powered Soil health parameter system. This system comprises a Soil Sensor that measures the value of pH, Salinity, Electrical Conductivity (EC), Temperature, Moisture, and NPK (Nitrogen, Phosphate, and Potassium). This system helps researchers to analyze Lab Test of Soil and Real-Time value. The system is designed to read data every hour and using GPS Network sends the data over IOT Gateway to Cloud. The researcher even has a Mobile App to monitor these values along with the website.  This will help the scientist to study more data points of soil parameters.

More than that, Scientists can study the relationship between the Soil Microbes and Pest concerning these 7 Parameters; which can help them to understand the soil in-depth and help in artificially modifying the Soil for better yield and production.

Racketail helps small or big companies to get their product development. Most of the successful companies, small or big, trusted Racketail. You can contact us at contact@racketail.com

Reasons Developers choose ReactJS for Front-end Development

by Harsha Kediain Custom, Web

Planning to build a website but have no idea, which framework and library are famous and available for front end development? Not all front-end development platforms are user friendly and easy to use. But there is one hero as a front-end developer which’s known as “React JS”. React is the famous and most widely libraries for front end development, though it is not a framework.

React the main function is to “view” the MVC modular model, which is built by reusable components. The developers can utilize the components and create large web applications. They can display the data of reusable components without reloading the page every time, even if new data added. The best example for React is Facebook. The number of likes can increase and decrease without refreshing the page.

What is ReactJS?

ReactJS a famous JavaScript library. Its built and maintained by Facebook. React is a declarative, flexible open-source, and efficient JavaScript library for building, scalable, fast, and simple front ends of web applications. Though React is a front-end technology, it’s still used by some backend developers to build a desktop app.

Benefits of using ReactJS:

There are tons of benefits of ReactJS. Some of the key benefits of ReactJS:

  • Great for SEO:

Most of the JavaScript frameworks are not user friendly. This is a key feature that sets the ReactJS library apart. ReactJS developers visit the virtual DOM as a regular webpage as it helps in improving the SEO and ranking of the website.

  • Easy to learn:

ReactJS is one of the easiest and fastest learning libraries. The fast you learn , quicker we began to build in React.

It’s not only the YouTube tutorials that are easy to learn, but the libraries are also remarkably simple to learn. It’s not like front-end tools like Angular which is tough to learn. Learning becomes easier especially when you have great JavaScript skills.

  • Quick Render with Virtual DOM:

A web application involves high user interaction and updates which are highly considered during the performance. Though JavaScript engines are being fast nowadays, DOM manipulation is lagging.

The benefit of Virtual DOM is it updates efficiently, which reduces write/read time, which enhances ReactJS performance.

  • Trusted by brilliant companies:

React is used by some famous companies like Netflix, Airbnb, Facebook, IMDb, etc., and many other applications that use ReactJS as front-end development.

Do you know why ReactJS technology used in so many companies?

That’s because ReactJS is a high-quality front-end tool. You don’t need to consider a lot using React as bigger and trusted companies like PayPal and Facebook use them.

  • Code Stability:

If you are adding code in the parent structure, the parent structure doesn’t get affected. Only child modification takes place.

So, if a developer is changing the object, they need to change the state and make proper amendments. This is the proper way the components update will take place.

The data structure and flow, with no disturbances, provides smooth performance and better stability.

  • Strong community support:

One of the main reasons companies using React as their front-end development is because of its strong community support. The community of developers is helping the React community to be better, by adding open-source code and libraries from different aspects of the world and helping people learn those techniques.

  • Faster Development:

It increases productivity using development tools and reusable components. As productivity increases and is an important aspect while developing, there are chances of earning more money in a lesser amount of time, which is a common goal of startups and companies.

Using any other platform can be time-consuming and lose an enormous amount of money. If products delivered quickly, it earns quick cash with impressive feedback.

To speed up your work, you can download various React Developer tools, which makes coding easier and faster. Those tools can be installed and added as an extension on chrome and Mozilla Firefox.

What can we build using ReactJS?

ReactJS promises a mobile-friendly experience. The platforms invented by Mark Zuckerberg, where Facebook runs today.

Some more examples of a platform built by ReactJS are:

  • Famous Applications like Lyft and Uber.
  • Facebook, Pinterest, and Instagram are famous social media networks.
  • Netflix a famous video platform.

Final Verdict:

Now we know the impressive benefits of ReactJS. At Racketail, we have a highly experienced team of React developers who would assist you in developing customizable applications.

The results provided are efficient, cost-cutting, and speeding up the growth rate for any major business. For any further queries, contact us at contact@racketail.com.

5 Advantages of Outsourcing Technology Talents

by Harsha Kediain AR, Custom, Mobile, VR, Web

What is Outsourcing?

The practice of outsourcing is turning out to be a trend in the 2020 era. The different companies hire employees from different firms, in which one company pays another company to pay, to carry out a certain and special business process.

The main objective of outsourcing is, it helps the work to be done more cost-effectively and efficiently. Those who takes the advantage of outsourcing service can focus on their business and the outsourcing specialists helps them complete the specific project. The mass migration to clouds computing, virtual working, and remotes require experienced technology and the right skill sets. Therefore, as there is a growth of technology that requires skill sets, the business has started outsourcing.

Why have specialists opted for outsourcing?

Due to the worldwide pandemic, the consumption in the technology sector has increased. Every company has to adopt latest technology to be in the competition and survive. From financial service to manufacturing firms and all non-profit organizations, they are hiring IT employees for their firms.

Advantage of Outsourcing
  • Cost Savings: Paying for outsourcing services reduces the cost of an open vacancy. That means hiring an in-house employee is costlier than outsourcing. Outsourcing also helps to increase overall potential revenue and productivity. The benefit of specialized outsourcing company will improve the quality of talent according to the projects and reduce the cost associated with the staff.
  • The best technicians: Outsourcing firms outsource talented employees, experienced in the technical background. The employees are well trained to understand the scope of project and needs. We Racketail will provide you the best and suitable solution for your business needs and employees those fits into the culture of the company.
  • Risk minimization:  Outsourcing comes with a guarantee in most cases, that is if the specific person does not meet the client’s requirement, a replacement is to be found and exchanged without any extra charge. If the person leaves the project in middle in a short period, the company that provides outsourcing will start searching new, bearing all or most of the new costs.
  • Better Performance: If you are planning to work with an outsourcing firm, your work done will be easy and shorten the time to complete the project. Racketail technicians offer the best version of themselves, as we monthly monitor their performance and conduct employee interviews to evaluate the performance.
  • Satisfy clients and completion of projects on time: If you are using an outsourcing firm, then you need to have trust in the outsourcing firm to work with. Trust regarding the outsourcing company will provide an excellent and talented employee to its client. Our employee provides suggestions on focusing on the key aspect of the search and solving the challenges the company may face.
  • Workaround the clock:  One of the major benefits of outsourcing your digital work is the substantial time difference and the holidays. Once you get used to the time difference your business runs effectively even when you are fast asleep.
  • Peace of mind: Once you have outsourced your project to a reliable agency or individual, there is peace in your mind. As your work is being efficiently and is being handled by experts without you lifting a finger.

So, if you are looking for a talented and skilled outsourcing company to work with, contact Racketail. Racketail is one of the top leading companies with all the technical requirements that you need, either from developing software/app or outsourcing. For further queries please, contact us at contact@racketail.com .

Difference between Android and iOS Development

by Harsha Kediain Mobile

Mobile phone users in 2019 were about 5.11 billion in the world, making app development is at a peak. Which expected to increase by 2023 to 7 billion users? In which the users will spend an average of 2 hours and 51 minutes on their phones, every single day.

In 2019 users of the Android platform are 86.1% and iOS users are 13.9% whereas the rest are the smaller operating system of the global market in 2019.  These statistics are undeniable and increase as per the demand for app development.

Market share is not the only that matters, but many other factors help you choose the platform. As both the platform has its disadvantage and advantage. For your reference, we have compiled some cons and pros of iOS and Android development.

Android Development:

Android is one of the leading operating systems in the world. The easy usage, affordability, and accessibility has made this operating system more popular and has facilitated the growth and reach.

Pros:

  • Flexibility:  Android is open-source software that provides low barriers to developers for entry. The software allows developers to play with various plugins and crowdsourcing framework, that provides different function and features.
  • Release:  Compare to iOS publishing apps in Google play is easier and faster. After uploading the app Android Package (APK) only takes a few hours to make the app live.
  • Fragmentation:  Some of them may consider fragmentation as one of the disadvantages, but for the android app it’s an advantage. As it helps Android app developers to create a wide range of hardware like TVs, in-car systems, wearables, and many more.
  • Design:  Google provides guidelines to develop apps for android phones. With the help of those designs, you can create an astatically appealing layout and excellent user interface, even if you don’t have any experience.

Cons:

  • Testing:  There are multiple devices and versions of Android, so QA specialists take more time for a thorough test on all the models.
  • Cost:  Costing depends upon the app’s complexity. But because of fragmentation, it requires an enormous amount of testing, it may cost more to develop in an android platform.
  • Fragmentation: Multiple devices have different resolutions and screen size that needs to be taken care of while launching the app. This makes it challenging for the UI developer to design the app.
Android developer vs iOS developer

iOS Development:

iOS developed by apple, to specially work on their Apple device. These iOS developers use source code like XCode IDE, iOS SDK, Swift Playgrounds, and TestFlight. The team of developers might use objective -C and Swift. iOS as a closed code has a low probability of getting hacked.

Pros:

  • Integration with device: The number of the iOS device is less than the Android devices, which has different systems and rules. This makes the iOS device less fragmentation, resolution, and screen size are also less, which makes the development quicker and simpler.
  • Performance: iOS platform is more stable and easier to use. The closed platform allows its developers to create software and hardware by implementing strict guidelines. As a result, the platform turns out to be flexible, responsive, and easy to build.
  • Intuitive UI/ UX: The benefits of iOS developers can’t be ignored. Apple has a detailed design guide for the app, to help the developers provide an exceptional user interface. iOS provides a robust combination of hardware and software, followed by a maintenance app cycle. That is the reason every app in the Apple store runs flawlessly.

Cons:

  • Customization: The customization of an iOS app is tough, because of a variety of constraints enforced. This can affect the app’s popularity. Even though their built-in frameworks the developers can use which to facilitate the development process. Many of the frameworks are licensed which increases the cost.
  • App Release: The guidelines provided by the app store are very rigid, because of which many of the apps might get rejected, because of poor performance, vulnerability, or lack of useful content. Besides that, the app must be submitted for review, which takes time. 
  • Expensive: The XCode is only used by iOS developers on Macs, which initially increases the investment before starting the development.

Wrapping Up:

Clearly, there is no evident winner from both the platforms. You are the one who needs to consider time, budget, business ideas, and many others while developing the app. Do remember to keep aside your personal preference and decide which is more efficient for your project.

While developing the app consider hiring a reliable and experienced development company like Racketail. Racketail makes projects which are pleasant and fruitful. The projects delivered on time and they have efficient solution operating across every device those uses popular platforms of Android and iOS. You can reach out to us at contact@racketail.com

Innovative Ideas of Mobile Apps that Haven’t Been Made Yet

by Harsha Kediain Custom, Mobile, Web

The mobile app industry is developing new things at a high pace by launching a new and innovative app in the market and will keep on growing in the coming years.

From the last decade, we have seen a drastic change in the mobile world app industry. There are approximately 2.8 million apps in the iOS app store and 3.5 million apps on Google store. Even though a huge number of adding apps on the mobile platform, with fewer amount of new ideas.

Our phones include different apps like WhatsApp, Instagram, ReFace AI Apps, various other application through texting, games, etc.

Snapchat dog lenses: They're finally here

But thereis still untapped innovative app that can be made and launched in the market.

We are about to give you some new ideas on a mobile app that still doesn’t exist in the stores.

Innovative Ideas of Apps that haven’t seen yet:

Here are some innovative ideas for the iOS and Android platform, which you can adapt, and starts its planning and developing right away. The list includes ideas from beginners to advance, that’s implemented to improve business strategies.

  • Barter System App:

This is one the best, unique, and innovative app any user can make. The name itself suggests a lot. The apps are made in a traditional method of shopping but in a modern manner. The barter exchange app is a great business idea if marketed and implemented well. The app will be great for those who want the stuff at a cheaper rate.

In the barter system app, the users can sell all those kinds of stuff they want to sell. Whereas the other users can easily purchase those products from the websites. They can even exchange their product with the interested party.

  • Brand Identifier App:

The Brand identifier will help users to find the exact product description and exact brands; it’s done by just scanning the logo or tag of the product.

The brand identifier will provide all the information, article, review, manufacturer, online availability of sale, and other relevant details related to the product. The app can also inform about its authenticity, i.e. it’s copied or original. Such an app is going to be great for the apparel industry and can be introduced in the market soon.

  • Intelligent cooking App:

The app can be a good idea for business opportunities, especially for cooking industry. The intelligent cooking app will give the users ideas to prepare some cool and tasty dishes, in minimum available resources.

The app will ask to input the ingredients available at home and then recommend you multiple recipes at those available ingredients. Those apps are great who love cooking or are new to cooking.

To cook like a pro, start with proper preparation
  • Delete phone numbers and images from another device:

Another interesting app for the industry is to create an app that can delete the phone number and images from other devices. Suppose you don’t want to share your contact details with others directly or through some other resources, and the problem is you aren’t available to control other sources from disclosing the contact number.

Hence the app will help you erase the number or image from the person’s phone with just some taps away.

  • 3D Presentation App:

The 3D presentation App is a great innovative idea, which is workable for industries. The app will help you present your 3D model anywhere and anytime.

The 3- dimensional model initiates you to present your work using your android and iOS Smartphone, that too with no equipment. The app will be appropriate for presenting a business model at the sites easily.

  • Garage Assistant App:

Looking for a parking place cannot be that easy.

A garage assistant app acts like a parking lot assistant app. It helps you find space available in the garage. Finding a spot in the garage at a convenient time, especially in your destination, is a serious task. And it might not be possible to get a perfect spot at your favorite garage every time, at your convenience.

The app will help you find a spot at the nearest garage at your convenient time slot, which will help you plan and save your time now and then. These will help users to avoid unnecessary hassle and avoid skipping to meet anyone or get-togethers.

  • Self-Supermarket checkout apps:

Visiting and purchasing products from the supermarket can be easy, but then comes the toughest part is billing, which is a tiring process. Here comes the unique app, this app will make you self-checkout from the supermarket.

This application can either be installed in a trolley or on your phone or used by individuals. The trolley will immediately scan the products when you put and get billed automatically. This will help the customers pay the bill smartly without making the queue longer and get sorted smartly.

This app will be the smartest, innovative app, and let you shop hassle-free. The customers scan their products using the app and can make an instant payment through the integrated system.

A self checkout on wheels: How Sobeys' new Smart Cart works
  • Criminal Alert App:

A criminal app will help you detect and alert if there is any criminal activity in the area. The most adequate and excellent app will give ideas to keeps its user secure, safe, and aware.

Eventually, not everyone is not aware of the criminal activities in the areas. This app will make the user conscious of activities, to take precautionary measures to keep themselves and their family safe. The app has an alert feature where your information and location, shared with police, for your safety.

  • Used Item Donation and selling app:

Everyone has original stuff and products which are not used anymore and planning to get rid of it. You would either like to donate or sell those kinds of stuff but have no idea how and where you can do it. The app of selling and donation of used item app will come handy.

This platform will help your neighboring or local people collect their needed kinds of stuff from your place, which you are donating or selling. People share all their kinds of stuff online i.e. according to their convenience.

Required people search for the items online via calls or chat with your provided details. The app will be more beneficial to an option of the auction provided to its users for charitable causes.

  • Suicide Control App:

We all are running in a race, a race to get success and career. The pressure built in the race is mental pressure, which is leading many people to suicide. To help these kinds of people, this innovative app will be a great idea.

The app will be online counseling, where humans will help them and council such types of people. It’s a needed app because when people think of suicide, sometimes just talk with someone and sharing the problem will be helpful. This app will be their assistance, talk to them, and convince them not to suicide.

These are 10 different smart and innovative app, which can be developed in the era of 2020. These apps will surely be beneficial for a startup business, as the ideas are very much in demand in the market. If you want these apps built, then contact Racketail. We are one of the best, trusted, and leading companies in product development. You can contact us at contact@racketail.com.

How Augmented Reality and 3D Tech is Affecting the Food Industry

by Harsha Kediain AR, Custom, Mobile

Augmented Reality, found in many medium nowadays, it’s either the gaming industry or the food industry. One of the famous examples is the 19-crime wine bottle with AR or Snapchat Lens having the visualization of the Ice Dragons. We can say AR turning out to be a blessing for the restaurants and food industry. As these industries have spiked their sales with the help of AR.

AR is relatively new in the market and many people don’t know about the AR.

But you must know “how to get people on board and why is AR in industry and food industry is improving even during this pandemic”?

Then let’s see how, step by step:

A genuine look attracts more users:

Adopting new technology is always an inherent risk for any industry. If the quality of augmented reality and 3D technology is sophisticated and real, more users get attracted and companies might get aboard to use AR.

If a food industry is adopting the technology of AR, their menu must look as delicious and mouth-watering as it looks in real. And looking delicious depends upon the image quality of AR and 3D Technology to create the digital image of the food. The image should look exactly the way you create to entice customers.

There’s a bigger audience than you think:

The food industry is target based on industry; whose target is always clear. Especially if the users are using mobile phones to either dine-in or order food online using any social media apps.

Users using a mobile phone as their primary source for ordering food or dine-in, aged from 16 to 34 who are aware of augmented reality. So, that is how the food industry has a greater chance to connect with its customers and influence them to use AR.

AR is a new feature that is fun and exciting for the food industry. It gets better and better than you’re enjoying a realistic and new experience. E.g., dominos have a new AR app, where your pizza looks real and exotic. Check out the new AR pizza.

Do it right and don’t get disappointed:

Once the ready digital images ready and set for the audience, there are several places where images are used. You can either “burn down” your competitors like “Burger King” or have an interactive menu like some restaurants.

One of the famous examples of AR to check out the Panera, as they recently added an AR campaign via Facebook and Snapchat, and you know what the result came out incredible.

AR in the food industry:

Everyone is trying to adopt the new AR technology, but the food and beverage industry has already adopted and is doing very well. Their ROI has impacted positively. AR is helping them to increase engagement, footfall, and sales.

I am sure you must be thinking to use AR, then don’t just sit there and contact Racketail. As Racketail will provide you with tons of AR ideas because it is one of the best AR development agencies since 2015.

Racketail helps small or big companies to get their business online. Most of the successful companies, small or big, trusted Racketail for product development. Racketail is. You can contact us at contact@racketail.com.

Variations of Website and Mobile App Development

by Harsha Kediain Mobile, Web

Human being has the misconception of mobile app and website development is the same thing, but the truth is these two differ from each other.

Not only it’s developed, but also deployed and made for the user differently.

A mobile app is developed for mobile phones; it’s either iPhone or Android phones or tablets. If you think making a mobile app is as easy as it sounds, then you are wrong. There are many platforms that must be taken into consideration while building a mobile app.

Website development is the building of web applications and pages for the explorers. These websites are also a built-in variety of platforms like CSS, HTML, Python, and many more, where the developers focus on front-end development, backend development, or full-stack development.

Now let’s have a look at what is the fundamental difference between mobile app development and website development.

We know a mobile app is developed for platforms like iPhone, Android, or Tablets. The apps are downloaded and installed from the app store inbuilt in the phone and have access to the system resources like the Camera or GPS. Mobile apps are installed directly on the device as they are downloaded on the existing device. Some famous examples of Mobile apps are Snapchat, Instagram, and many more.

On the other hand, website development is developed for internet browsers and is built on a famous platform like JavaScript, HTML, and others. These developers either spend their time working on the front end, that is the “web page”, on the backend is with the ”server and database” or works with both the front end or front end called “full-stack developer”.

Mobile App DevelopmentWebsite Development
Mobile app development is done on platforms like Java, C++, C, Kotlin, etc.Website development is done on platforms like WordPress, CSS, HTML, etc.  
The data stored within the application, due to which the database is required.A separate space is required to store data of users and contents.  
They are installed in phones via APKs  Website development of Static websites come with some supporting set of files which include CSS, JavaScript, and HTML  
  • Pros and Cons of Mobile App Development:

Here are some Pros and Cons of Mobile App Development which will help you differentiate some more are:

PROS:

  • 24*7 support system.
  • Budget-friendly options.
  • Technical expertise and resources.
  • Minimization of time

CONS:

  • Slight Communication gap
  • Endangering data privacy
  • Expensive during changes
  • Pros and Cons of Website Development:
Here is the list of Pros and Cons for website Development.

PROS:

  • The skills of website developers are collaborative, problem-solving, and can easily share their work through open source.
  • Website development is a vast market and keeps on expanding every day.
  • Programming of the website done using language HTML and CSS.
  • The apps of the web are not downloadable from the play store or apple store; they provide a direct link for downloading that too free.

CONS:

  • The trends keep on changing and the developers are needed to be updated on the trends.
  • Some developers who are backend developers must complete the work of front-end and vise verse, according to the client’s needs.

Let’s check out the responsiveness of web design and mobile app development.

Responsive to Web Design:

  • The payment must be done only for hosting and domain.
  • All devices do not provide an option of working offline.
  • No download issues, so easy to use.
  • Captures more of the audience, as it needs an internet browser for search.

Mobile App Development:

  • Working offline is possible.
  • Mobile appl are downloaded and installed in your device.
  • Not all the apps are free; some apps need to be purchased.
  • Smartphone users and tablet owners can use it from the app store.
  • Smartphone users and tablet owners can use it.
  • The development of a mobile app requires various platforms.

So, these are the difference between website development and mobile app development. If you want to build one of your mobile applications or websites, contact Racketail.

Racketail helps small or big companies to get their business online. Most of the successful companies, small or big, trusted Racketail for development. Racketail is one of the Best Mobile App and Website development agencies since 2015. You can contact us at contact@racketail.com.

Technologies that will Foster during and after the COVID-19 Pandemic

by Harsha Kediain AR, Custom, Mobile, VR, Web

The 2020 pandemic has bought changes and challenges in the world of small businesses, with opportunities. COVID-19 situation has most of the county to lockdown, because of which we cannot go window-shopping, hang out cafes and bars, or visit a local store. That is why people are searching for a way to stay entertained, shop, and stay in touch by being on the internet.

Therefore, small business is being famous nowadays because of their increment in digital presence, they are trying to sell their products and services directly to the consumer with the help of social media. The current situation has forced businessmen to be not only on social media but online too.

We are here to help you; we have gathered some information and put down some great ideas on how to get online during a lockdown, that too without a big budget.

Set an online store during a lockdown:

Let’s say first you need to go online, as you can’t do business sitting in your stores as usual during the pandemic. If you are already online, then switch yourself to online delivery.

Featuring yourself online provides you a lot of options like offering special bundles, special products, and you deal with your customers directly. This would help more in advertising, even when people are stuck at home.

You can even add a message on your website or social media pages, to encourage people to message or contact you for your service or products and you can organize deliveries. It’s an old fashion way but still works well for marketing. Websitesare more effective when you provide them a pickup option from stores.

Be mobile-friendly:

Websites are needed to be mobile-friendly today. That is because people search on their smartphones and tablets more. If your site is responsive, websites attract more customers.

Making a mobile-friendly website needs lots of adjustments on the websites, but it’s important to build your online presence.

A mobile-friendly website provides a positive experience to the users, especially when the users are trying to find you using phones.

Use the lockdown situation to increase community in social media:

Everyone knows social media is an important factor to grow your small valuable business. Nowadays it’s a secret tool, so we know we need social media more than anything.

Some ways to impress your customers on social media are:

  • Updating content that will educate, entertain, and reassure customers.
  • Built a powerful community of your brand.
  • Update the contents of your business and the safety measures taken by employers.
  • Showing your brand value and getting committed to the locality.

Your online presence also helps customers solve customer queries, whereas many business holders also use social media as a customer service channel. The chatbots on websites or social media are mostly used to handle customer queries. Customers like to watch more of your social media, so try spending the amount of money online on advertising content.

If you share useful information, keep people entertained, and offer relevant products will help to build up the goodwill of your brand.

Develop a relationship with customers through email marketing:

Email marketing helps business owners to get engaged. To set email marketing for clients are not that easy, as you need to give them something valuable in exchange to gain clients email address. To collect an email address, you can either create an eBook or free report that will help people of the industry. Don’t try selling every time, connect with your client first.

Maintain your Online Business:

So, don’t stay back and start investing in online business as soon as possible. With the help of Racketail, you can gain the benefit of opening your business online.

Racketail helps small or big companies to get their business online. Most of the successful companies, small or big, trusted Racketail for product development. Racketail is one of the Best Mobile App development agencies since 2015. You can contact us at contact@racketail.com.

How VR is Changing the Business World

by Harsha Kediain Custom, VR

The 21st century has changed the world of business from manual to digital VR (Virtual Reality).

What is Virtual Reality?

Virtual Reality is the next innovative step into the digital world. VR immerse digital-artificial generated environment.

Virtual Reality (VR) is being famous because it helps people bring places near those places they could never go. So, think about the change’s VR brings in the way of running a business. VR helps in saving money and time whereas it also improves business procedures and processes.

Let’s see how:

Virtual Reality Bringing Travel Experience:

One benefit of VR makes the user access too many real-time experiences. Think you’re planning to make a trip to the museum or gallery, VR here makes the work easy. VR allows remote tours of the museum and gallery without getting inside the building. 

Explore the world with VR
3D Clip Art for Virtual Reality Environment: 

Graphic designers should never feel left out. VR has bought changes in 3D Graphic fields. Illustration and Graphics can transform the VR technology.

Poly is the Google recent explorer in creating a digital library of 3D objects. Users can create their popular 3D objects, animals, or environment in poly function.

Virtual Reality shaping Estate Agencies:

We all know it’s hard to convert a potential lead into sales, as the property may or may not fit the customer choice. VR comes in handy, to a real estate agent only if uses VR as a tool.

VR creates a virtual tour of properties, which will allow your customer to get a richer experience of what the building looks like. You know what you can also give a virtual tour of the property during both daylight and night light. Many high-end real estate agents are providing the experience of VR to their customers.VR improve the experience for potential customers and add overall efficiency.

Virtual Reality shaping Healthcare:

Healthcare is the first one who started using VR. With the help of VR, doctors can see inside the human body and examine that they could not examine before. Whereas surgeons use it for practicing or training the sensitive and difficult procedure before trying it on the patience.

Virtual Reality shaping HR and training:

Any company when hire employees need to provide enough training. The larger the business, the more needful of a bespoke person to take training either for a longer or shore period. E.g., NASA and the armed forces have used VR in their training.

The benefit of having VR (Virtual Reality) during training is that it provides an enormous amount of complex information easy to the employees via video or book. VR also trains the employees to operate the machine in the virtual environment, in which the employee will be much more familiar with the operating procedure while using the machine in real life.

Virtual Reality providing shopping experience:

VR helps the customers take a virtual tour of their store, i.e. consumers can browse with a much unobstructed view of the clothes and get engaged with the brand. VR provides an experience to their customers on how they would wear and use the wear.

Some companies like North face are already using VR in their retail store. As they believe VR helps the customers test the overall experience. The experience leads them to browse the clothes and purchase the outerwear easily. 

Alibaba's VR Shopping
Some ways a small business can incorporate VR:
  • Create VR content for your products.
  • Offering a virtual tour of the location or stores.
  • Get a customer’s engagement by testing the images virtual from all sides.
  • Train employees to use VR.
  • Give your customers a fresh experience.
  • Create interactive games.

What’s Next

You know what business you are starting, so your next step is to make VR (Virtual Reality) content for your business. If you are planning to make a video, you need to spend an enormous amount of money just to create a piece of video.

The content in VR will help your customers to communicate more engagingly and effectively. It will also increase efficiency, it’s via training, personal development, or better communication. Overall, it increases the chances of being visible and improving the quality of experience of your business for both customers and employees.  

Thankfully, we Racketail have solutions for your contents, we will publish and creating high-quality experience VR content for your business, at low-cost.

Racketail helps small or big companies to get their business online. Most of the successful companies, small or big, trusted Racketail for product development. Racketail is one of the AR/VR App development agencies since 2015. You can contact us at contact@racketail.com.