Augmented Reality, found in many medium nowadays, it’s either the gaming industry or the food industry. One of the famous examples is the 19-crime wine bottle with AR or Snapchat Lens having the visualization of the Ice Dragons. We can say AR turning out to be a blessing for the restaurants and food industry. As these industries have spiked their sales with the help of AR.
AR is relatively new in the market and many people don’t know about the AR.
But you must know “how to get people on board and why is AR in industry and food industry is improving even during this pandemic”?
Then let’s see how, step by step:
A genuine look attracts more users:
Adopting new technology is always an inherent risk for any industry. If the quality of augmented reality and 3D technology is sophisticated and real, more users get attracted and companies might get aboard to use AR.
If a food industry is adopting the technology of AR, their menu must look as delicious and mouth-watering as it looks in real. And looking delicious depends upon the image quality of AR and 3D Technology to create the digital image of the food. The image should look exactly the way you create to entice customers.
There’s a bigger audience than you think:
The food industry is target based on industry; whose target is always clear. Especially if the users are using mobile phones to either dine-in or order food online using any social media apps.
Users using a mobile phone as their primary source for ordering food or dine-in, aged from 16 to 34 who are aware of augmented reality. So, that is how the food industry has a greater chance to connect with its customers and influence them to use AR.
AR is a new feature that is fun and exciting for the food industry. It gets better and better than you’re enjoying a realistic and new experience. E.g., dominos have a new AR app, where your pizza looks real and exotic. Check out the new AR pizza.
Do it right and don’t get disappointed:
Once the ready digital images ready and set for the audience, there are several places where images are used. You can either “burn down” your competitors like “Burger King” or have an interactive menu like some restaurants.
One of the famous examples of AR to check out the Panera, as they recently added an AR campaign via Facebook and Snapchat, and you know what the result came out incredible.
AR in the food industry:
Everyone is trying to adopt the new AR technology, but the food and beverage industry has already adopted and is doing very well. Their ROI has impacted positively. AR is helping them to increase engagement, footfall, and sales.
I am sure you must be thinking to use AR, then don’t just sit there and contact Racketail. As Racketail will provide you with tons of AR ideas because it is one of the best AR development agencies since 2015.
Racketail helps small or big companies to get their business online. Most of the successful companies, small or big, trusted Racketail for product development. Racketail is. You can contact us at contact@racketail.com.